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YUMMY UNITED — THE GLOBAL COMPANY MANAGED BY KIDS

YUMMY UNITED is an international food company that makes products for children. We want every child to really like our products, that's why we give children the opportunity to influence what we produce for them.
YUMMY UNITED — THE GLOBAL COMPANY MANAGED BY KIDS
YUMMY UNITED is an international food company that makes products for children. We want every child to really like our products, that's why we give children the opportunity to influence what we produce for them.
Yummy United has an acting and regularly re-elected Kids Board of Directors. The little directors participate in the life of the company as part of special game programmes and help us better understand children, their needs, interests, thoughts and dreams. They help us speak their language, listen to them and hear them.

YUMMY UNITED KIDS BOARD
OF DIRECTORS
The Kids Board of Directors operates on a non-commercial basis. Children gain unique experience, knowledge and skills that will help them when they grow up. They can also watch how the ideas they have generated or approved come to life and change the world around them. This is a priceless experience for any child and their parents!


LEARN MORE ABOUT
THE KIDS BOARD
OF DIRECTORS
HOW IT ALL STARTED
Yummy United is actively growing in several countries around the world. In the spring of 2019, we gathered the first little directors in Italy. Together with the Italian Kids Board, we released the first Yummy United products: a line of chocolate-glazed quark bars that were unique for the Italian market.
YUMMY UNITED IN RUSSIA

In November 2019, we entered the Russian market and decided to form Yummy United's first Russian Kids Board of Directors. We invited candidates from 36 cities to a creative session in Moscow, where they competed for the right to become directors. Following the session, we selected 40 winners from 18 Russian cities to form Yummy United's first Kids Board of Directors.
YUMMY UNITED PRODUCTS IN RUSSIA
We have already launched products based on the children's ideas and approved by the Kids Board of Directors! Each product range has a unique design and makes it possible to take part in one of the Yummy United contests.
We have hidden millions of unique QR Yummy Codes on the packaging of Yummy United products. You can activate them using special mobile gaming applications.

When buying Yummy United chocolate-glazed quark bars, juices, milkshakes and breakfasts and scanning Yummy Codes, kids can upgrade their robot friends or collect the inhabitants of the distant planet Yumix 3000, who come to life in augmented reality!

But that's not all! The superteam that lives on our milkshakes will help kids reveal their comic-drawing skills, and buying one of our Yummy United breakfast cereals lets kids participate in our contest for amazing kids.

YUMMY UNITED CONTESTS
The winners of Yummy United contests receive not only unique prizes, but also the opportunity to participate in the selection for the next Kids Board of Directors.
Участвовать
в конкурсах
DESIGNED BY CHILDREN.
APPROVED BY PARENTS
We adapt children's ideas to create natural and delicious products that kids will love. Our R&D experts draw inspiration from children's ideas when working on recipes, flavours and innovations, and they always keep in mind children's dietary needs and the opinion of parents.
Learn more
We believe that every child has a strong and creative personality. The mission of our project is to help children show their individuality while keeping everything that makes them creative, curious, sincere and able to dream. We help to form a new, strong and creative generation that will change the world for the better.
WATCH EPISODES FROM THE LIFE OF YUMMY UNITED
YUMMY UNITED OPEN MEETING: RE-ELECTION OF KIDS BOARD OF DIRECTORS. SPECIAL GUEST: MARIA OMG

An open meeting of the Kids Board of Directors was held on 13 February in Moscow! The new (third) Kids Board includes 40 children from 28 Russian cities.
YUMMY TIMES #4

Kids Board of Directors
KIDS RULE AT YUMMY UNITED!

Yummy United has a Kids Board of Directors made up of 40 children from different Russian cities. The little directors take an active part in the life of the company.
VASILISA, DIRECTOR, YUMMY UNITED

 Learn more about Yummy United: a child-run company
SVYATOSLAV, DIRECTOR, YUMMY UNITED

Learn more about the company managed by kids Yummy United
KIDS RULE AT YUMMY UNITED

 Yummy United products are designed specifically for children based on the ideas of the Kids Board of Directors! Because children know exactly what they like.
1
Copyrights
The copyrights for ideas, concepts and designs created by children and used commercially by the company are properly registered.
2
Professionals
The work of the Board of Directors is organised and supervised by a dedicated team of professionals who have extensive experience in working with children.
3
Quality Content
To promote its products and brand, Yummy United invests in creating unique conditions and projects for children to realise their potential and grow, as well as in the production of quality content for children and their parents.